At the coast of Brittany, France, you will find the captivating Sea Lily being grown there by Clarins, the French skincare giant for its White Plus HP serum series which is targeted for lighter, brighter and more beautiful skin.
" In Asia, it is called the White Plus HP, whereas in North America and Europe, it is the Bright Plus HP "name of Azzaro, Mugler and Clarins. In Europe and France, it is the No:1 skin care company. The Sea Lily ( Pancratium Maritimum ) is believed to have the capability for suppressing the extension of dendrites - the “arms” of melanocytes ( found in the basel layer of the epidermis ) which can supply melanin pigments to our outermost skin layer which is the epidermis layer. The Sea Lily is originated from the Turkish coast but later swept across to the costal of Europe. A truly amazing phenomenon by its own, the Sea Lily’s seeds have crossed continents by surviving the harsh wind, salt-laden conditions and the soaring sun. It is the incredible resistance of the Sea Lily that caught the attention of many, especially Clarins. It was later discovered from their Laboratories that the Sea Lily extracts have exceptional brightening power and was capable of suppressing the dendrites.
In Asia, it is called the White Plus HP, whereas in North America and Europe, it is the Bright Plus HP. They are both actually similar, just different by names but be expecting the casings be different in outlook. Just like other cosmetic giants, it certainly has done lots of research and market studies and choosing the right casing to suit different cultures and geographical locations is of no simple decision.
- Image Right - Clarins White ( Bright ) Plus HP Serum Series
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